With more than 100 retailers lining an elegantly decorated shopping promenade, The Forum Shops at Caesars simply adds to the splendor for which this resort is renowned. Adjoining the resort's Forum Casino, this shopping attraction is an integral part of the bustling activity in the Caesars casinos. The promenade, complete with statues of Roman deities and Italian-style cafes, welcomes more than 50,000 people each day, while holiday visitor volume often exceeds 70,000 people per day.
The Forum Shops at Caesars is undoubtedly as much a visual spectacle as it is a retail attraction. Storefront facades and common pedestrian areas resemble an ancient Roman streetscape, with immense columns and arches, ornate fountains, massive piazzas, and classic statuary. Overhead, on a barrel-vaulted ceiling, a painted sky emulates a changing Mediterranean day.
Shopping is an exotic experience at the Forum. Every hour, on the hour, the Festival Fountain comes alive with a realistic special effects show that includes lasers, computerized dancing waters, and robotic statues. Here, Bacchus, Plutus, Venus, and Apollo have a party, inviting all of their Forum visitors to join in the event. A second robotic statue show is featured hourly in the west corridor, where life-like animatronic figures of mythology's Neptune and his feuding children reenact the tragic story of Atlantis. The two moving statues shows are presented daily free of charge.
Adjoining the Atlantis statues is a 50,000-gallon saltwater aquarium with hundreds of tropical fish from 25 different species. Aquascaping was designed by Los Angeles-based architect Terry Dougall (designer of the Forum Shops at Caesars) to represent the legendary sunken city of Atlantis. Consulting fisheries biologist Brian Baldassian supervised the aquarium project. The aquarium holds both solitary and schooling fish, many of which are indigenous to Caribbean coral reefs. On weekend afternoons, a marine biologist, assisted by a scuba-diving aquarist, gathers young visitors to describe the marine life. These sessions are timed during fish feedings, when some of the more shy species, like sting rays and baby sharks, are likely to appear.
Combining shopping with entertainment makes The Forum Shops at Caesars a destination attraction in Las Vegas. A half-court basketball arena and treadmill machines in the athletic shoe store Just For Feet offer customers the opportunity to test run their purchases. Houdini's Magic Shop, designed as a replica of Harry Houdini's private library, features magical demonstrations to passers-by; prospective buyers are escorted through a secret door into a secret room to learn how to perform an illusion. The award-winning Caesars Exclusively! store, which sells Caesars brand leisure wear, accessories, and fragrance, celebrates the sports and gaming tradition of Caesars Palace with its sculpted marble roulette wheel in the foyer floor and in other specialty display fixtures.
Internationally celebrated designers like Versace, Bernini, Armani, Christian Dior, Louis Vuitton, Gucci, and Escada are among the many prestigious tenants, as are Mesa Grill, 808, Hyakumi, and Neros.
From the casino, guests enter The Forum Shops at Caesars at the Fortuna Terrace under an arch that stands 48 feet high. A statue of the goddess Fortuna is the centerpiece of the rotunda, which is surrounded by a Roman colonnade and ceiling-high recessed arches that house replicas of classic statuary.
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